Engaging within Emerging Markets in the United States

Authors

  • Michael Wong

Abstract

With today’s challenging economy placing even greater pressure on companies, how have leading entities been able to design innovative value propositions that quickly secure engagement from their intended audiences? The following interview shares insights gleaned from my interview with Mr. Bret Perkins, Vice President, External and Government Affairs of the Comcast Corporation.

Downloads

Published

2012-10-24

How to Cite

Wong, M. (2012). Engaging within Emerging Markets in the United States. Social Innovations Journal, (11). Retrieved from https://socialinnovationsjournal.com/index.php/sij/article/view/10362

Issue

Section

Disruptive Innovations