United Way of Greater Philadelphia and Southern New Jersey Merger Update Successes and Challenges
Abstract
United Way of Greater Philadelphia and Southern New Jersey (UWGPSNJ) was formed by merging seven local United Ways ─ NJ: Atlantic, Burlington, Camden, Cape May and Greater Cumberland Counties and PA: Southeast Delaware County and Southeastern Pennsylvania (comprised of eastern Chester, Delaware, Montgomery and Philadelphia Counties). These United Ways recognized that by leveraging their collective strengths and developing a more cohesive message, they could develop and deliver a common donor experience and more strategically and effectively move from being a grant maker to engaging local and regional partners in making real community improvements across the region.
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Copyright (c) 2015 Sara L. McCullough (Author)
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