Q&A
Are Fortune 500 Companies the Only Organizations That Can Deftly Execute at Local Levels?
Abstract
Nordstrom, Starbucks and Target: three examples of Fortune Most Admired companies that have been able to successfully execute their customer experience strategies at the community level; but are these Fortune 500 entities, with vast resources, the only entities that can do so? In this Q&A, Susan Schmidt, President and CEO of the Nonprofit Leadership Alliance, shares her three arguments why nonprofits can just as effectively engage at the community level with their target stakeholders.
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